Follow the Cold Chain
A couple of weeks back I found myself making a special trip to the wholesaler to pick up some extra flowers. This was a rare occasion for me. Normally my flowers are delivered and honestly, I had never been to the warehouse before. Upon my arrival I was greeted by the super friendly and helpful staff. When I mentioned I had never been there before I was given a full tour of their facility. Truthfully, it was the highlight of my day. And when I say they showed me everything, we went from the loading docks to the extras cooler, a complete tour of the cold chain.
The cold chain can be defined as the temperature controlled supply chain. This particular wholesaler has their own refrigerated semis. This means when the flowers are picked up from their origin they are immediately packed into the temperature controlled trucks. From there they are transported to the wholesale warehouse. Upon their arrival they are unpacked into a super huge cooler, imagine a refrigerator as big as most houses. In this cooler, the flowers are sorted and prepped for the next leg of their journey. From this super cooler the flowers are loaded onto smaller refrigerated trucks and delivered to the customers, like us at Blooming Envy or the leftover flowers are moved into the extras cooler. When the flowers arrive here at Blooming Envy they are immediately conditioned and once again placed into cold storage. An unbroken cold chain is vital to the health and longevity of the flowers.
Get your flowers from Blooming Envy and know your receiving a high quality product because it has followed the cold chain.
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Faye K.-Owner/Designer at Blooming Envy since 2005.